The current gender-neutral packaging relies on the absence of distinct characteristics. This thesis proposes that rather than stripping away gender qualities to create a gender-less package, a more vibrant solution could be developed by amplifying genderness. The use of maximalism for both the graphic and structural design elements will add all more gender qualities, thereby creating a gender-ambiguous package.
Aedvaem Cosmetic
Aedvaem Cosmetic
Moisturizer
Moisturizer
Moisturizer
Moisturizer
Liquid Eyeliner
Liquid Eyeliner
Liquid Eyeliner
Foundation Stick
Foundation Stick
Foundation Stick
Lipgloss
Lipgloss
Lipgloss
Lipgloss
Aedvaem Skincare
Face Wash
Face Wash
Face Wash
Face Wash
Aedvaem Hair Care
Hair Paste
Hair Paste
Hair Paste
Hair Paste
Hair Paste
Shampoo
Shampoo
Shampoo
Shampoo
Shampoo
Multivitamin for Women
Multivitamin for Women
Multivitamin for Women
Multivitamin for Men
Multivitamin for Men
Multivitamin for Men
Multivitamin for Specific Gender
Multivitamin for Specific Gender