Pratt Institute School of Design

Awe by Design
Troy Campbell
Current experiential design practices rarely produce truly visceral responses. To make these experiences more impactful, this thesis proposes an immersive installation that employs motion design, sound application, and conceptual storytelling to reflect the emotional and psychological experience of being awestruck. This performance will narrate three modular stages of awe — Displacement, Reverie, and Restoration – to elicit a similar response in the viewer.

Installation concept

Part One: Displacement, sample 01

Part One: Displacement, sample 02

Part Two: Reverie, sample

Part Three: Restoration, sample